Our task was to provide assistance in planning and operating a week long program in Paris for a fashion retailing course. This class consisted of students from their business school who may not have as in-depth of a background into fashion history and the art of fashion. We were tasked with designing an exciting and diverse program to bring their course learnings to life.


7 day program in Paris

Visit major sites regarding fashion retailing

Excursion to Versailles

On the ground support

24/7 emergency assistance

Activities incorporating:
Visual Merchandising
Iconic French brand: Chanel
Sustainable Fashion
History of Perfume and its Influences




After arriving in Paris, we provided private transportation to the accommodation. After settling in, we dove into our week long trip with a walking tour around the City of Lights, followed by an evening free to relax and prepare for the exciting week ahead. The following day, we had a welcome to Paris lunch, feasting on French cuisine. After lunch, we had a behind the scenes visit to the iconic Eiffel Tower. The third day was centered around the legendary Parisian brand, Chanel. We embarked on a walking tour of Chanel’s life story before a guided visit of the textile collection at the Musée des Arts Decoratifs.


The next day of our tour shined a spotlight on sustainability in fashion. We visited a major fashion house brand that o to get an insider look into what it takes to make “sustainable fashion.” Afterwards, we were guided through the Musée Galliera, Paris’ museum of fashion and its history. Our fashion journey continued with a concentration on visual merchandising. We began with a guided tour of the fashion visual merchandising at the Palais Royal, home to boutique stores such as Louboutin and Stella McCartney. Private transport then took us to Versailles where we received a guided tour of the palace grounds and gardens.


Our final full day in Paris enveloped us in scents, with a tour of the Perfume Museum where we discovered the history of perfume making. During our perfume workshop, we had the chance to concoct our very own 100ml “Eau de Toilette.” We then headed to a modern day perfumery to understand the business behind perfume making in Paris. After a free afternoon, we concluded our week long exploration with an elegant dinner cruise on the Seine. Our tour ended the following day with private transportation to the airport.



"It’s so nice to have such a professional, well-run, safe, and fun organization make the headaches of planning and logistics just go away! No unique request of mine has ever been unmet, and the flexibility and customization opportunities are extensive and greatly appreciated. My students and I are left with just great experiences, all the attention we could possibly need, and the joy of dealing with enthusiastic and knowledgeable guides providing us with incredible experiences!"

Hofstra University

Randal K. Hillebrand

Professor of Communication Studies

"4.0 Tours is very easy to work with and they are very good at customizing our university programs to the price points I desire. They are quick to respond and their personnel on the ground are absolutely fantastic. I cannot imagine pulling off these very large study abroad programs without my 4.0 Tours partners.”

North Dakota State University

Dr. Newell Wright

Director of the Center for Global Initiatives

"4.0 not only handles my logistics in a seamless manner, they also understand how to deliver to American students while keeping safety on the front burner at all times.”

Spring Hill College in Bologna

Dr. Todd Waller


Next Steps


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